Vitamin D deficiency and you; more people are deficient than previously thought says a new study. Vitamin D is naturally produced by the body when we are in the sun but is it enough, especially now as most of us have been told to avoid extreme exposure to the sun and use sunscreens. For many years, milk has been fortified with vitamin D but it still may not be enough. “Vitamin D provides us with some pretty essential things that manage our health, such as regulation of calcium, phosphorus absorption, strengthening of our bones and teeth, and even bolstering of the immune system”. You can read more about the recent study and the importance of vitamin D below We Need More ‘Sunshine Vitamin’: Vitamin D Deficiency May Be More Widespread Than Previously Thought Mar 21, 2015 05:04 PM By Lecia Bushak A lot has been written about the importance of Vitamin D, also known as the sunshine vitamin, which we derive from spending time in the sun or eating foods like salmon and egg yolks. Vitamin D provides us with some pretty essential things that manage our health, such as regulation of calcium, phosphorus absorption, strengthening of our bones and teeth, and even bolstering of the immune system. Plenty has also been written about something called Vitamin D deficiency, which is likely to occur in the northern hemisphere and in the winter months, where people don’t get enough sunlight. But until now, researchers haven’t been too urgent about vitamin D deficiency. For the most part, doctors often suggest that their patients spend 15 minutes a day in the sun during the summer months, then supplement that with eating vitamin D-rich foods and even taking supplement pills. In a new study, however, researchers from the U.S. and Canada state that vitamin D deficiency is a lot more widespread than previously thought, and the Recommended Dietary Allowance (RDA) for the vitamin is 10 times lower than what we actually need. The researchers are challenging the National Academy of Sciences (NAS) and the Institute of Medicine (IOM), which are responsible for the RDA. In a paper published in Nutrients, the scientists state there’s an error in the RDA and it should be fixed. “The error has broad implications for public health regarding disease prevention and achieving the stated goal of ensuring that the whole population has enough vitamin D to maintain bone health,” Dr. Cederic Garland, an adjunct professor at the University of California, San Diego, and an author of the study, said in the press release. read more here Our offices will be carrying Integrative Therapeutics 5000IU vitamin D which is a chocolate-flavored chewable, something all the members of the family will enjoy. It will sell for $22.00. From the manufacturer, some facts High-potency vitamin D promotes a strong immune system, as well as healthy bones.* Vitamin D3 5000 IU provides a convenient way to increase the intake of cholecalciferol—a form of vitamin D—to promote a strong immune system, as well as healthy bones.* Research has shown that increased intake of cholecalciferol boosts calcium absorption.* Contains 5000 IU vitamin D3 (as cholecalciferol) per tablet Convenient, once-daily chewable tablet Delicious chocolate flavor